Social Media

Federal Trade Commission Proposes New Rules for Influencer Marketing Disclosure Requirements

The FTC's recent actions signal a continued evolution in digital marketing regulation. As artificial intelligence and new social media platforms…

1 month ago

How Brands Can Use TikTok to Engage Younger Audiences

Trying to get the attention of anyone under 30 these days feels like a mission. They are almost always glued…

4 months ago

Your Guide to Streamlining Brand Communication

Focusing on audience preferences, ensuring consistency across channels, engaging in two-way dialogue, leveraging visual content, personalizing interactions, embracing transparency, and…

6 months ago

The Future of Short-Form Video Content: What’s Next for TikTok

TikTok must negotiate issues like content saturation and regulatory scrutiny as trends toward authenticity, e-commerce integration, and instructional materials move…

10 months ago